Maud Rouveyre, a graphic designer trained at the École Nationale des Arts Décoratifs in Paris, brings over 20 years of experience in the world of design. With a career spent shaping the brand identities of numerous companies in Parisian design agencies, she eventually founded her own studio, Ab ovo Design, based in the Hauts-de-Seine.
Driven by a passion for graphic design, architecture, and art, Maud is deeply attuned to environmental concerns and has long been an admirer of French-made products. It was only natural that her desire to create something truly personal would lead her to the world of scarves - an iconic fashion accessory known for its versatility and elegance.
Today, through BIGARRÉ, Maud brings her vision to life, blending graphic patterns, bold colors, and timeless design into a collection of Made in France silk scarves. For Maud, this brand represents a new creative territory, where art meets fashion in the form of wearable masterpieces.
"I am a designer, an entrepreneur, a daughter, a mother, a woman, one of those who love to wear beautiful pieces, clothes, shoes, bags, accessories and jewelry! I like to be able to easily change my style depending on the moment or my activity. The scarf, depending on its shape and colors, simply allows me to do so. Silk is perfect to accompany me all year round, in any season. I also like relatively simple, colorful, very graphic patterns. I rarely had a crush on a bob or a silk headband, at least until the day I launched BIGARRÉ!
I create the patterns according to my inspiration of the moment, always very graphic, timeless and often geometric, and select the color variations according to my desires but also according to the color trends related to fashion. It is thanks to this creative process that my scarves are both timeless and always in tune with the times! »