SYE – FrenchyCorner

SYE is a French premium watch brand with a strong, distinctive personality, redefining masculine elegance for the modern wrist.

By introducing Sport Tailoring to the world of watches, SYE blends refined craftsmanship with a relaxed, contemporary edge - the perfect balance of sophistication and sporty flair.

From luxurious leather and flawless finishes to bold, exclusive designs at accessible prices, SYE is here to upgrade your everyday elegance - effortlessly.

SHOP SYE

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Watch with blue dial and gray strap on a white background

Watch with a blue face and black strap on a map with a pen and glasses.

Tulsa Men's Sport Watch - Cannonball GMT

From $1,439.00 SGD

SYE watch with gray dial and black leather strap on a white background

Watch with brown leather strap on a map with gloves and pen in the background

Columbus Men's Sport Watch - Cannonball GMT

From $1,439.00 SGD

Person wearing a silver watch with a gray blazer and blue shirt

Silver Men's Sport Watch - Mot1on Chronograph

From $869.00 SGD

SVE watch with a black strap and white face on a white background

Silver watch on a wrist with a blurred background

Panda Men's Sport Watch - Mot1on Chronograph

From $869.00 SGD

Watch with blue dial and black strap on a white background

Blue watch with silver case on a wrist against a denim background

Estoril Men's Sport Watch - Mot1on Chronograph

From $869.00 SGD

SVE watch with green dial and black strap on a white background

Hand wearing a watch on a wooden surface with an open book featuring black and white photos.

Bullitt Titane Men's Sport Watch - Mot1on Chronograph

From $1,015.00 SGD

The Origins of SYE

Remember the thrill of seeing the sleek lines of a luxury car for the first time? The powerful hum of a twin engine, the glint of polished chrome, the supple feel of vintage leather beneath your fingertips?

That rush of emotion – bold, refined, unforgettable – is what drives us. And it’s what gave birth to SYE (Start Your Engines).

Born from a passion for iconic design and a desire to capture that perfect moment, SYE reimagines 20th-century craftsmanship through a modern lens. Every
watch blends premium materials, precision savoir-faire, and a bold automotive spirit – for those who live for style, speed, and substance.